Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Learn more about popular features and topics, and find resources that will help you with all of your Apple products.

To access and use all Apple Card features and products available only to Apple Card users, you must add Apple Card to Wallet on an iPhone or iPad that supports and has the latest version …

Dec 4, 2025 · Apple and Tesla are accused in lawsuits of engaging in “deceptive marketing” by suggesting to consumers that products are manufactured ethically and sustainably.

2 days ago · Apple CEO Tim Cook met U.S. House members on Wednesday to push back against federal legislation that could require the iPhone maker to authenticate users' ages and …

Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.

Find an Apple Store and shop for Mac, iPhone, iPad, Apple Watch, and more. Sign up for Today at Apple programs. Or get support at the Genius Bar.

4 days ago · Apple today announced Apple Fitness+, the award-winning fitness and wellness service, is expanding to 28 new markets.

The most powerful Mac laptops and desktops ever. Supercharged by Apple silicon. MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro.

Your Apple Account is the account you use for all Apple services.