New work from ZAK on last year’s “Wishes are Medicine” campaign shows how wishes can provide motivation and strength for kids battling serious illness.

"While I deeply value this country's appetite for genuine debate from boardroom tables to dinner tables, that debate depends on something fragile: a shared set of facts," said CMDC's Shannon Lewis ...

The “Built for Us” platform draws on the West GTA’s spirit of growth and progress to rally support for the foundation’s new and expanded healthcare facilities.

Other top brands on-board include DraftKins, Apple, JP Wiser, P&G, Paramount+ and McDonald’s.

The appointment comes as the agency sharpens Creo’s mandate around influencer marketing.

After a three-year absence, the newly Canadian-owned retailer is returning with a campaign centred on the many ways Canadians make a home their own.

Nearly half of respondents to the Roku survey would like a brand more if it offered or sponsored a free movie or TV show.

Courage campaign is inspired by the hospital’s holistic approach to care, which includes treating loved ones’ anguish. by David Bro ...

Cheever discusses Pinterest’s approach to intention, advertising, and helping users turn online discovery into real-world decisions.

New Snapchat research points to growing interest in short-form serialized storytelling, as TikTok and brands explore microdramas as a way to turn social content into episodic entertainment.

The new brand platform from Diamond is intended to get 100,000 people to take action for the charity before year’s end. by Chris Powell ...

The popular retailer partnered with The Influence Agency on a creator, PR and experiential campaign that generated its b ...