Chris Kyme (pictured above) continues his ‘Postcard from Hong Kong’ series - First off, Happy New Year to all Campaign Brief Asia readers and wishing you a successful year ahead, however it by which ...

Omnicom Media Asia Pacific (OM APAC) has unveiled its 2026 Trends Report on the back of the recent Consumer Electronics Show (CES) in Las Vegas, exploring the key themes and trends across media, ...

Toyota Motor Asia has launched a new regional brand campaign, created by The Crisp Group, spotlighting three core pillars that define its commitment to customers: Diversification, Service Excellence, ...

Spikes Asia has opened registrations for the 2026 Young Spikes Competition. Designed for creatives aged 30 and under, the ...

PalawanPay, a digital e-wallet app in the Philippines, wanted to promote their Christmas season campaign, giving Filipinos ...

Spotify Wrapped 2025 marks a shift from personal reflection to collective celebration, as Spotify transforms its global ...

Unilever’s AHC, a leader in the global skincare market, has rebranded its T-SHOT line in collaboration with INNORED Seoul, ...

Cosmix has launched a protein bar - and true to the brand, it’s a no-nonsense one. Since day one, Cosmix has built a loyal ...

Marriott International and BBH Singapore have launched a new campaign for Marriott Bonvoy, the global hospitality group’s ...

Ogilvy Malaysia is kicking off the new year with a new insight into the evolving landscape of well-being across Malaysia with its ‘The Future of Health & Wellness’ report. The report challenged ...

Tra Mongkut Fertilizer, one of Thailand's leading names in plant nutrition, has partnered with VML Thailand to officially launch "Soil Stay." This B2B farm-stay program is designed to help Thai ...

In Thailand’s food market, Korean-inspired products have become increasingly common, making it difficult for brands to stand out. To try and cut through the clutter, Pumpui has teamed up with Yell ...