German skydiver Max Manow staged an audacious mid-air spectacle in an attempt to realize his vision of an 'endless skydive' ...

In a bold move that underscores its commitment to sports innovation, PUMA India has rebranded its signage to “PVMA” in honour of its latest collaboration. Here's more on the same. Sindhu’s ...

Is the Ford Puma ST a good car? Unfortunately, the facelifted Ford Puma ST is a pale imitation of its former self. The only engine and gearbox option that’s now available isn’t sporty enough ...

Heads turned and questions buzzed as "PUMA" suddenly appeared as "PVMA" on billboards across India. This bold rebranding stunt sparked a wave of curiosity and excitement around the global ...

Image Source : SOCIAL Know why Puma rebranded to 'PVMA' on store boards. One of the world's leading sports brands, Puma, has recently rebranded. The company, which has its iconic logo and popular ...

Are you a print subscriber? Activate your account. By Ewan Larkin - 2 hours 3 min ago By Ad Age and Creativity Staff - 3 hours 56 min ago By Ad Age Staff - 4 hours 7 min ago By E.J. Schultz - 5 ...

One of the goals of this ambitious test flight was to catch Starship's giant first-stage booster, known as Super Heavy, back at Starbase's launch tower, using the structure's "chopstick" arms.

Puma through this partnership aims to inspire the next generation, particularly among India’s youth, with badminton’s popularity soaring—27.8 million Gen Z fans follow the sport, and active ...

The 5-year-old El Paso iFly Indoor Skydiving venue, closed for months by the franchise holder, is to reopen in the coming weeks under iFly corporate ownership. “We’re excited to relaunch the ...

PUMA India recently launched a clever marketing campaign, swapping its iconic branding to ‘PVMA’ across billboards and stores, sparking a lot of curiosity. This was revealed as part of their new ...

You won't want to turn the "tv off" on the Super Bowl 59 halftime show. "Rap music is still the most impactful genre to date," Lamar said in September, when he was first announced as the headliner.