Mike Potter has been appointed Chief Technology Officer, where he will lead platform architecture and engineering to power Qualtrics' next wave of AI innovation across Experience Management As ...

Most CX teams already own every platform they need. The missing piece is the architecture tying what customers say to what ...

Staying isn't the same as loyal. A week of delays and a broken seat change exposes what rising CX scores can hide.

The WordPress alternative reaches stable release with a decentralized plugin registry and AI-native architecture.

Delivery capacity exploded just as zero-click answers drained web traffic. One agency leader on what changed in roles, client ...

How does a payments company compete with massive, established rivals? PayNearMe CMO Anne Hay explains the category play ...

Fewer status calls, higher NPS, an extra hour a day for adjusters: what happens when carriers bring employees along before layering in new tools. Customer acquisition costs significantly more than ...

Contentstack on Sept. 23 released a set of updates to its Assets add-on that give content teams more control over metadata, automate tagging with AI and surface duplicate images for cleanup. The ...

Retail, B2B and banking marketers build very different programmatic stacks on the same foundation. Here is what each specialist layer signals.

Disconnected product and service systems hide early churn signals. A shared data layer and governed automation surface them before customers decide to leave.

Repeated questions, endless transfers, bots that don't understand. The same service failures keep pushing customers over the ...

Europe delayed its high-risk AI rules. Chatbot disclosure took effect Aug. 2 anyway, and most complaint journeys still were ...