CEO Brian Niccol acknowledges some “mistakes” in the past as the coffee shop giant courted mobile and takeout customers. The ...

Starbucks CEO Brian Niccol said on Wednesday that diversity will continue to be “a key strength” of the coffee giant’s ...

When Brian Niccol stepped into the top job at Starbucks in September, he had a game plan to turn things around. "We're ...

Starbucks aims to boost sales with expanded seating options and power outlets to make stores more inviting for customers.

Starbucks employees held a strike at the Starbucks on the Ave on Tuesday to demand a contract for the unionized store, ...

New CEO Brian Niccol has moved quickly to transform the world’s largest coffee chain, from cafe menus to the executive suite.

Starbucks CEO Brian Niccol is urging employees to take more accountability and return to the office in the wake of major ...

Starbucks’ new CEO Brian Niccol drives accountability and results-focused changes, streamlining operations for a turnaround.

Starbucks CEO Brian Niccol pointed to company leaders who were “not effective” as reason for a spate of recent changes aimed ...

Starbucks has been struggling with declining sales since last year as high prices and long wait times drove customers away.

Starbucks' top boss made it clear to employees during an internal forum that they need to improve their efficiency in making decisions amid turnaround efforts.

From self-serve milk to more free refills, Starbucks has been making multiple policy changes under new CEO Brian Niccol.