Starbucks aims to boost sales with expanded seating options and power outlets to charge devices, making stores more inviting ...
CEO Brian Niccol acknowledges some “mistakes” in the past as the coffee shop giant courted mobile and takeout customers. The ...
Starbucks CEO Brian Niccol said on Wednesday that diversity will continue to be “a key strength” of the coffee giant’s ...
Starbucks’ CEO is making major changes to try to turn around the struggling coffee chain, and now he’s asking employees to ...
Starbucks Corp. is betting customers will linger and order more lattes if they can find a cozy spot to charge their phones ...
New CEO Brian Niccol has moved quickly to transform the world’s largest coffee chain, from cafe menus to the executive suite.
Starbucks employees held a strike at the Starbucks on the Ave on Tuesday to demand a contract for the unionized store, ...
Starbucks has been struggling with declining sales since last year as high prices and long wait times drove customers away.
Starbucks shares are trading lower Thursday following reports suggesting the company is reorganizing to hold leadership more ...
Starbucks' top boss made it clear to employees during an internal forum that they need to improve their efficiency in making decisions amid turnaround efforts.
Even though those efforts are in their early stages, the stock has been doing well since then. It rallied more than 20% in ...
Last week, Starbucks announced that it was laying off 1,100 employees in its corporate offices – one of the biggest cuts in the company’s history. This week, the new CEO of Starbucks has a blunt ...