Deion Sanders and Nike are continuing to build on their successful partnership with a series of new colorways for the Nike ...

Nike is now releasing the Diamond Turf 1 online on Friday, Jan. 24 at 10 a.m. ET/ 7 a.m. PT. Priced at $150 at Nike.com, the iconic cross trainer was Sanders' first shoe in 1994. This version features ...

Kendrick Lamar’s Apple Music Super Bowl Halftime Show was more than just a musical spectacle—it was a statement. While the ...

The Nike Air Diamond Turf sneakers sell out in minutes, 30 years after their 1994 debut, highlighting Deion "Coach Prime" ...

NFL Hall of Famer Deion Sanders' signature Air Nike Diamond Turf sneakers are back now that he and the sneaker maker have reconciled and agreed to continue their relationship after years of not ...

The sneaker features a full synthetic upper with synthetic overlays, an exposed carbon fiber plate, cable loop speed lacing, ...

Shedeur Sanders shows loyalty to his father and the Sanders brand by refusing to buy Jordans or any other name brand shoe ...

Nike is bringing that energy back with the "Signing Day" edition of Deion Sanders' first signature shoe, the Air Diamond Turf. Check out the official photos.

Deion Sanders kicked off Super Bowl weekend with a special appearance at Sneaker Politics, thrilling fans by signing pairs of his Nike Air Diamond Turf "Signing Day" edition.

The original sneakers were released over 30 years ago in 1994. After initially announcing that Nike was releasing the ...

Deion Sanders has once again proven his cultural impact. His iconic Nike Air Diamond Turf 1, reintroduced in its original 1994 design, sold out within minutes of its online release on Friday morning.