The first sets with Lego’s new Smart Brick are now available for preorder

Lego is launching its new Smart Play system with three Star Wars sets that will be released on March 1st. ...

Where to buy Lego Smart Play, the toy everyone's talking about

After it floored many of us at CES 2026, the question now is where to buy Lego Smart Play. The all-singing, all-dancing tech ...

LEGO’s First Smart Brick Star Wars Sets Are Up for Preorder

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...
ExtremeTech

Lego Introduces a 'Smart Brick' That Reacts to Play in Real Time

The brick is equipped with a rechargeable battery, LED lights, and multiple sensors—but don't worry, there's no camera ...

How the sphere morphed into an interactive Lego Death Star

Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to ...

Lego, Disney and Lucasfilm team for live video game played on outside of Sphere during CES

CES is a time for flashy promotion, and the Lego Group, Disney Consumer Products and Lucasfilm joined forces for a notable ...
Hypebeast

LEGO and Van Gogh Museum Unveil 'Sunflowers' Inspired Set

LEGO has revealed its latest collectible, the LEGO Art Vincent van Gogh – Sunflowers set, created in collaboration with the Van Gogh Museum in Amsterdam. This 2,615-piece set brings the Dutch artist’s ...