The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Benson also confirmed that the new initiative contains no artificial intelligence at all, as well as no camera.

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive ...

There may be plenty of Harry Potter LEGO sets already, but the release cadence is not slowing down one bit in 2026. A big new ...

Goldin says the Smart Brick and Smart Play are a “platform” that will “evolve,” that the Lego Group “will continue to develop ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

Summary: LEGO is launching a new smart bricks system that its describes as its “most significant” new product since 1978. The ...

A new year brings with it plenty of traditions, but one of the most threatening to our wallets each passing year is that, ...

Govt clears 2 new airlines to break aviation duopoly: Check details Uproar in Europe after US visa bans for 5 European citizens | Here's why This Indian-origin expert earns Rs 18,000 per hour from ...

The 1,297-piece Iron Man Mark 3 Collector's Edition figure headlines Lego's exciting lineup of new Marvel building sets that ...