Kristi Noem’s Department of Homeland Security has spent $200m on ads promoting an app for migrants to self-deport, but so far hasn't released data on exactly how many people have actually used it.

One key to successful advertising is showing ads to people at just the right moment. Advertisers understand that the typical smartphone user moves seamlessly between apps and websites throughout the ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...

Life360, a popular family safety and tracking app, is getting deeper into the advertising and analytics platform business. On Thursday, it announced its first location-based ad targeting solution, ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while raising questions about user privacy. By Eli Tan and Mike Isaac Reporting from ...

AppLovin's strategic partnership with Google Cloud has significantly improved its unit economics, benefiting both the company and its customers, leading to strong performance in 2024. The company's ...

If you're tired of constant ads popping up on every screen, just block them across your entire home for good. Here's how.

Krystle Vermes is a Boston-based news reporter for Android Police. She is a graduate of the Suffolk University journalism program, and has more than a decade of experience as a writer and editor in ...

Digital Turbine presents a compelling growth opportunity anchored by its robust On-Device Solutions business and expanding App Growth Platform (“AGP”). The company’s international On-Device revenues ...