System1 today introduced Test Your Ad Competitive Edge, the world’s largest open creative effectiveness database of more than ...
Anderson .Paak has an “Identity Crisis” in Pizza Hut’s new ad. The Grammy-winning musician stars as two alter egos—a ...
THIRUVANANTHAPURAM: Ever thought of how proficient Malayalis are in English?Well, a new study by the British Council has ...
Andrew Tindall, armed with months of System1 research, reveals that despite what we people say, they can’t tell if an ad is ...
Robots could soon be able to autonomously complete search and rescue missions, inspections, complex maintenance operations and various other real-world tasks. To do this, however, they should be able ...
This ‘In the Spotlight’ series features how Gaurav Bhagowati, Public Policy & Corporate Reputation Advisor, spent three ...
Sportswear has never looked more like software. As performance brands borrow the language of tech, they risk losing the one ...
Diagnostic labels can protect people from gratuitous blame, but they can also tempt institutions to see the label rather than ...
L'Oréal deputy CEO Barbara Lavernos, E.l.f. Beauty's Ekta Chopra, Kourtney Kardashian-Barker and more speakers from the ...
Spanish has always been a part of who I am. Ever since I can remember, my mom has said, “respond to me in Spanish so you ...