A CMO survey gives conflicting messages about data, marketing activities, and the use of AI in the modern marketing function.

Australia will ban under-16 access to major social media platforms, driving new age checks and affecting youth-focused ...

New AI agents from Provus AI aim to make quoting and selling for the services industry faster and more efficient.

Customization Made Easy At Storyteq, we’ve developed a solution that leverages Creative Automation to simplify the creative ...

Prepaid gift cards are subject to high levels of fraud. New technology helps counter this, and can be used as part of loyalty ...

PayPal is enabling AI shopping in ChatGPT, adding a sales channel and pushing enterprise teams to improve data and payments.

The implications of China's new influencer ethics law signal a change in the ways brands need to portray themselves digitally ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. With the rapidly evolving world of digital marketing, firms are ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Intrusive ads that disrupt consumers’ browsing experiences or shopping ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Tailoring marketing approaches to resonate with regional audiences ...

Colm is the editor of MarketingTech, with a mission to bring the most important developments in technology to both businesses and consumers. It can be easy to lose track of how many social media ...