Coors is expanding beyond beer by launching a new business amid continuous sales decline. The alcoholic beverage industry is experiencing one of its most significant slumps yet, with sales steadily ...

George Clooney helped redefine what a celebrity liquor brand could be. Casamigos wasn't born in a boardroom—it started as a casual project between neighbors that turned into one of the most successful ...

A new state liquor store opened in Roy, replacing an older location in the city and becoming the second new outlet to launch ...

Liquor innovation demands more than speed – brands must combine precision, insight and occasion-driven strategies to succeed.

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." We asked Camille & Cody Goldstein of Muddling Memories to share their favorite affordable alcohol brands.

Jim Beam whiskey, Belvedere vodka and Glenmorangie Scotch are among the major alcohol brands that are racing to ink sponsorship deals with Formula One, as the motor racing league draws in a ...