Most people today can probably remember their parents pulling the plug on their childhood gaming systems with firm directions to go outside and play. But instead of fighting technology, Fitbit's Ace ...

The Fitbit Versa 4 Fitness Smartwatch is now $119.95, down from $199.95, a 40% discount on one of Fitbit’s most balanced and versatile wearables. Designed for those who want a blend of fitness ...

What would a smartwatch look like if Nintendo, Google, and Fitbit came together to build it? According to Google, it’d look like the new Fitbit Ace LTE launching on June 5 in the Google online store ...

Smartwatches are only getting more and more advanced. But as it continues to pack in features for fitness tracking and productivity, Google’s Fitbit is innovating in a new way: It’s releasing a line ...

Looking for the perfect holiday gift for the fitness enthusiast in your life, or planning to upgrade your own smartwatch? Kohl’s Black Friday sale has you covered with an unbeatable deal on the Fitbit ...

It’s been nearly two years since Fitbit launched its last smartwatch models: the Fitbit Sense 2 and Fitbit Versa 4. Although we’re still waiting on successors to those, Fitbit has just announced ...

Last week, a neighbor invited my children over for ice cream. My 9-year-old wanted to walk alone, so she strapped on her Apple Watch and set out with my son. I watched the blue dot rush ...

GET A FREE $50 BEST BUY GIFT CARD: Grab the new Fitbit Ace LTE smartwatch for kids at Best Buy for $229.95 and get a free $50 Best Buy gift card. It's back-to-school time, which means the kids are ...

When Fitbit bought Pebble at the end of last year, the evidence seemed against Fitbit branching into real smartwatches: The company explicitly declined to buy Pebble's hardware business or hire any ...

With a commendable balance of fitness features and everyday smarts, Fitbit’s smartwatches used to be regular fixtures on our best lists. Ever since Google took the reins, I’ve witnessed a slow ...