Delivering an exceptional user experience is table stakes for running any app or digital service today. While major outages and service disruptions can frustrate users, the real battleground lies in ...

User experience (UX) -- the most important piece of application delivery -- is often misunderstood. That's the view of Aaron Sanders, who states that UX often gets confused with user interface (UI).

There are many pieces to UX — pleasing design, engaging and varied content, seamless navigation and overall efficiency and functionality. When it’s right, people know it. When it’s wrong, people know ...