Though engagement rates remain low, the mobile marketplace appears to be recovering from a paralyzing app glut. That’s according to new findings from analytics firm Localytics, which processes around ...

In a merging of automotive disrupters, the used-car-buying app Shift has partnered with the ride-hailing service Uber in the Orange County area this holiday season. What does that mean for car owners?

The impetus is Apple’s move to start requiring an opt-in for its proprietary advertising ID, the IDFA, beginning with iOS 14 in September. Without ready access to the IDFA, apps are limited in their ...

As app downloads slow down due to a maturing ecosystem (dropping 20% among the top 15 US pubs, according to a mid-2016 Nomura/SensorTower report), developers are turning to a new success metric: Usage ...