The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

PepsiCo, Inc. PEP is leaning heavily on innovation as a key lever to accelerate growth and reshape its portfolio to meet ...

PepsiCo has introduced a new global brand identity that it says reflects what the company is today: a 500-brand food and ...

PepsiCo is going with its gut. On July 21, the corporation introduced Pepsi Prebiotic Cola, a product it’s calling a “reinvention” and “evolution” of its signature soda. Launching in two flavors — ...

PURCHASE, N.Y. — PepsiCo is joining the push to help cola lovers consumer more fiber. The company, on Monday, announced the Pepsi Prebiotic Cola, a soft drink it claims will have the “same classic ...

The granddaddy of the colas is The Coca-Cola Company, with the Coca-Cola brand launching in 1886. The Pepsi-Cola Company, now PepsiCo (NASDAQ: PEP), wasn't far behind with its own Pepsi-Cola drink in ...

For well over a century, The Coca-Cola Company (NYSE: KO) and Pepsico (NASDAQ: PEP)-- or the Pepsi-Cola Company as it was previously called -- have been locked in a struggle for carbonation supremacy.

Dr Pepper has passed Pepsi to become the number-two-selling soda in the United States.Pepsi has fallen into third place.Dr Pepper is trying to grow its brand by adding new flavors of its core product.

The rise of prebiotic soda in the US has caught the attention of the giants of the soft sector. And, weeks after PepsiCo made a near-$2bn bet on the sector, it has moved again – with its own product.

Sprite, for example, has always been the clear leader in the lemon-lime soda space. PepsiCo has tried various brands, but ...