People deemed “cool” boast six surprisingly similar personality traits across cultures, according to a new study that hints at the role played by broadcast media in standardising the meaning of the ...

Whether you're in San Francisco, Santiago, Sydney or Seoul, one thing is universal: People want to be seen as cool. But what does "cool" mean? And does it differ from country to country? My colleagues ...

As '70s-ish as the term seems to be, “cool” never seems to go out of style as a desirable attribute. If you have kids or work with them, you’ll likely still hear them put their friends into the two ...