Bensussen Deutsch & Associates, LLC (BDA), the leading merchandise agency for the world's most respected and admired brands, announced today it is now an Official Licensee for Harley-Davidson. BDA ...
Back in November 2022, American bike maker Harley-Davidson announced a new collaboration. It was not one meant to advance the company’s main products, motorcycles, but to draw in new customers, who ...
Drawing from its past inspiration, Harley-Davidson on March 9 will launch H-D Collections, a curated group of lifestyle apparel lines. H-D Collections will launch with three product lines: Bar & ...
It may be called Pan America, but Harley-Davidson’s biggest gamble in years requires a global reach to work. And we’re not talking from the sales perspective only, but from the partner companies’ ...
Harley-Davidson Inc. didn’t pay Rihanna to wear its latest T-shirt at Coachella and it’s that authenticity that appeals to the loyal customers of Harley’s apparel. “Sometimes we see celebrities in a ...
Legendary rockers Aerosmith have teamed up with the iconic motorcycle brand Harley-Davidson for a limited-edition set of merchandise. The clothing will be distributed by the Universal Music Group ...
Harley-Davidson merchandise, like their stylish motorcycles are exclusive and offer premium quality to their customers. While the current network of Harley-Davidson dealerships in India is small, ...
Faced with a rapidly ageing customer base at its home country many of whom are fast retiring off from biking, iconic American brand Harley Davidson is taking a curious route to grab the Genx bikers in ...
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