For a limited time, you can get a premium, custom club-fitting from your local True Spec for free. Here's how. The post Ready ...

Even in 2025, with customers willing to spend thousands of dollars on a set of custom-built golf clubs, grips are still often overlooked in the fitting process. On this week’s episode of GOLF’s Fully ...

What if I told you there was a secret facility in a nondescript building in Carlsbad, California where Tiger Woods, Dustin Johnson, and Rory McIlroy go to pick up their golf clubs? What if I also told ...

PXG and PGA TOUR Superstore announced the launch of PXG’s high-performance equipment in select locations and online at pgatoursuperstore.com. PXG is bringing its clubs to a major golf retailer for the ...

Chad Dietz, co-owner of The Bunker Practice Facility, spends most of his days correcting other people’s mistakes. Holed up in his small workshop at the company’s new location across from Buenaventura ...

Cobra Golf looks to take golf club design and innovation into the future with the new Cobra DS-Adapt lineup and 3D-printed Cobra 3DP irons. Featuring an industry-changing FUTUREFIT33 hosel, combined ...

It’s no secret that putting is an extremely important part of the game. But what many players don’t realize is how much of a difference a properly-fit putter can make to their score. Tina Tombs, a ...

CHICAGO, IL, June 23, 2026 (GLOBE NEWSWIRE) -- Custom fitting continues to be a dynamic force in the U.S. golf equipment industry, driving premium sales, strengthening player engagement, and reshaping ...