The Winter 2026 Top Performer Award is given only to products that receive enough high-quality, positive user reviews to rank ...

Against the backdrop of the rapidly evolving technology industry, not all B2B software companies produce products that last forever. The companies that survive into the expansion growth stage and ...

Emerging trends show that B2B software buying preferences are changing. Companies are more thorough about new software investments and would welcome as much information as possible to guide buying ...

Here’s a B2B e-commerce paradox: The fastest and cheapest solutions to problems often become the costliest and take the longest time to fix. Why is that? It’s from "bandaging" or sticking on simple ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

The rapid expansion of the salestech and martech landscapes created a solution explosion, with many buyers prioritizing platforms that can integrate into their existing tech stacks. However, new ...

B2B software buyers say they check online reviews of products/solutions to find out about many different things, including quality, ease of use, cost effectiveness, and security, according to recent ...

Imagine for a moment that you’re a business owner looking to purchase project management software. You find a company that has an enticing product, and you meet with a salesperson to learn more. The ...

Bloomberry, a tech stack intelligence company, has released findings from its analysis of one million B2B software purchases, revealing that companies adopting enterprise AI tools subsequently make 46 ...

CHICAGO--(BUSINESS WIRE)--G2, the world’s largest and most trusted software marketplace, today announced it has partnered with Profound to equip B2B software companies to shape their answer engine ...

The B2B software industry is no stranger to disruption. But amidst this next AI-fueled wave of digital innovation, one area that has undergone a particularly dramatic transformation is marketing. No ...