AUSTIN, Texas--(BUSINESS WIRE)--(NASDAQ: AMZN) — At unBoxed 2024, Amazon Ads announced a series of innovations across the Amazon Demand-side Platform (Amazon DSP) that drive precise full-funnel ...

A new integration between Amazon and Clinch allows advertisers to access Amazon custom audiences via a third-party platform.

Interesting how "simplify" has become a buzzword across advertising as the technology it runs on continues to become more complex. Amazon on Tuesday announced the overhaul of its DSP, which now ...

Amazon today at the unBoxed 2024 event introduced AI Creative Studio and Audio Generator, a new Amazon DSP experience with enhanced interoperability and simplified full-funnel optimization, and a ...

The retail media giant refreshed its demand-side platform and rolled out new generative artificial intelligence tools to help marketers better use its ad services. Like the developer conferences run ...

Amazon’s ad business is to the moon. But its third-party DSP hasn’t achieved the same acceleration. The company is pushing to become a ubiquitous buy-side tool alongside Google Display & Video 360 and ...

Amazon reported third-quarter earnings of $180.2 billion in revenue, up 13% year over year. The post Amazon invests $1.9B in ...