On Tuesday, Choice Hotels International launched its 2025 global marketing campaign aimed at “maximizing” the guest experience and building brand recognition and loyalty across its 22-flag portfolio.

Hotels.com has launched a new campaign with its first-ever mascot, a hotel desk bell-inspired character called Bellboy, and is celebrating with a members-only sale offering 25 percent off hotel stays ...

“Where There’s a Wyndham, There’s a Way” unites the hotel company’s 25 brands under a single tagline for the first time as it aims to grow loyalty membership. “Where There’s a Wyndham, There’s a Way” ...

Rixos Hotels has reported a six-fold increase in reservations for its Egypt properties following a multi-channel digital ...

A teaser image from Priceline’s latest advertising campaign featuring actor Kaley Cuoco. Photo Credit: Priceline Travelers frequently dream about their next trip, but barriers like price often hold ...

The world's largest hotel franchisor wants its guests to think "I am a Wyndham person" rather than "I am a Super 8 person who sometimes stays at other random hotels." Wyndham on Wednesday launched a ...

The Ritz-Carlton beat 181 other luxury brands to win advertising's top prize by doing something hotel marketers rarely attempt: ditching brief poolside glamour shots for a quirky four-minute movie.

The power of advertising extends far beyond selling products. Great campaigns can shift cultural perspectives, challenge societal norms, and create lasting change that resonates decades after their ...